Redesigning an app ecosystem to address user feedback and make them ready to go live

Product Design · UX & UI Design · QA Engineering


The client was a Fintech startup with a preliminary design for 2 apps, which they needed fleshed out in order to go to market. I designed the flows for the new features according to the design language already in place. I was also the team's QA Engineer.

Later on, I was asked to redesign the apps to streamline the experience according to user feedback and the new branding guidelines defined by the new marketing team.

Appstore listings

Appstore listings

Sample feature flow

Exploring UI alternatives

App redesign